Word: salesmanship
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...Yorker, she is indisputably the greatest buzz generator in the history of American publishing, author of the notion that a magazine must be talked about and not just read. Her new partner is himself no slouch in this regard: Harvey Weinstein, co-chairman of Miramax Films, whose gift for salesmanship has helped generate 110 Academy Award nominations and 30 actual Oscars over the past decade for his company's generally ambitious movies (which include the likes of The Piano, Pulp Fiction and Good Will Hunting, as well as Scream). The third member of what Weinstein refers to, perhaps inevitably...
Here's how the world has turned: the new movie version of Lolita is at this moment playing without any particular controversy in Moscow, former capital of hopelessly square Soviet socialist morality. After something like a year of relentless salesmanship, producers of Adrian Lyne's near reverent (but by no means inept or exploitative) adaptation of Vladimir Nabokov's modernist classic has yet to find a theatrical distributor in the U.S., where, of course, morally ambivalent entanglements between older men and younger women have lately been hot news...
...Clinton administration certainly received a painful lesson in salesmanship Wednesday ? if only because the town hall meeting protest was undoubtedly viewed by the regime in Baghdad, for whom free speech is nothing short of insanity...
...make their case, the generals and admirals needed to do some creative salesmanship while avoiding some basic questions, like Will they work? Are they worth it? Do we need them? And so it is that General Joseph Ralston, Vice Chairman of the Joint Chiefs of Staff, has been presenting lawmakers with charts showing the deployment of warplanes around the world and the threat they represent to American security. What Ralston doesn't point out is that this ominous global collection of nearly 6,000 advanced warplanes includes those of Britain, France, Canada--everyone except the U.S. Nor does he mention...
...family-run operations. Even now consolidators own only about 10% of America's 23,000 funeral homes, although these tend to be prime properties in key markets and account for an estimated 20% of the country's funerals. Wooing the owners often involves a good deal of soft salesmanship--chats over coffee and impromptu visits to talk about "succession planning," the industry's euphemism for transferring ownership. Loewen then flies prospects up to Vancouver, where Ray Loewen dazzles them with evening cruises and salmon barbecues. Says a former executive: "Going salmon fishing south of Alaska is a wonderful experience...