Word: salesmanship
(lookup in dictionary)
(lookup stats)
Dates: during 1920-1929
Sort By: most recent first
(reverse)
...still increasing, has tripled since 1920. He spends an average of $4,000,000 dollars a year on advertising. Red-cheeked, dewlapped and genial, given to exercise, to backslapping, to the indulgence of strange whims that usually turn out to be investments, and fond of uttering pungent aphorisms on salesmanship, of gravely handing new acquaintances packages of his gum, a supply of which he carries around with him at all times, William Wrigley Jr. is at 68 well-equipped to enjoy his amazing prosperity. In the conventional fashion of rich men who believe it is time for them to have...
...with the supervision of agencies, then through the agency itself, and from the salesman to the consumer. In the case of businesses which manufacture paper, dye stuffs, and other materials the goods go through the hands of at least one sales representative. The general field of salesmanship has shown many changes in the last forty or fifty years. Originally there was the drummer whose chief function was simply to unload; then came the salesman who again tried more or less to unload the product, but who usually sought to do a more intelligent job than had previously been done...
...days it was felt that a "terrific line" was essential for success in salesmanship. Today, there are two requirements for success in salesmanship. First, a man should have a clear, alert, open mind, and be honest, both commercially and intellectually. Second, he should have a capacity for sustained, hard work. Under the first heading he should be able to meet his prospect on even ground and discuss his problems intelligently. Under the second heading he must be able to ring door bells, either metaphorically or literally, day after day, always having in mind that the way to get new customers...
Premise One was the unchallengeable statement by H. R. H. that 1,400,000 Britons are out of work. Premise Two consisted of the speaker's royal testimony that on his recent travels to every part of the Globe he has personally seen that British salesmanship and merchandizing methods overseas are still far behind the standard set by competition. (No one doubts that this was so, prior to 1914, when German salesmen were stealing British business from Siam to South America; but H. R. H. was bold indeed to charge that British salesmanship still lags behind...
...There must be something utterly wrong for such a state of affairs to exist, and I can only surmise that local conditions and requirements have not been sufficiently studied. Some faults there undoubtedly are in our salesmanship...