Word: brandsness
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Matsushita (1989 revenues: $44 billion) commands an array of brands, like Panasonic, Pioneer, Technics, Quasar and JVC. The company makes products ranging from stereos to refrigerators to bicycles to semiconductors. It is twice Sony's size, and developed the VHS videocassette format, which prevailed over Sony's Beta in a...
Generally, though, the mood is not so much one of abject fear as a mixture of resignation and relief. Resignation to diminished expectations, for one thing. The children of the large baby-boom generation are reaching their expensive teenage years, and college costs loom. Something's got to give. Many...
Old habits, of course, die hard. Even bargain hunters can get carried away when confronted with tempting prices. And many shoppers still rationalize luxury purchases as investments. In Santa Monica, Calif., the local Lexus dealer cannot keep the $40,000 Toyota sedans in stock. Customers say the car is worth...
For 50 years Hoboken, N.J., has awakened to the rich smell of coffee roasting at the Maxwell House factory on the town's famous waterfront. But last week the Philip Morris subsidiary announced that the factory, which has 600 employees and ranks as the city's largest industrial employer, will...
The Swiss firm apparently was agreeable to a takeover because its chairman, Klaus Jacobs, had incurred $500 million in debt when he bought out his family's interest in the company. That burden was aggravated by rising European interest rates and slumping profits. For Philip Morris, whose 3,000 consumer...