Word: readership
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Dates: during 1980-1989
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...subsequently broadcast over Soviet television appeared to show Yeltsin at least mildly intoxicated. But Afanasyev's most serious failure was one that has also undone many an editor in the West: falling circulation. Over the past four years, as Soviet news buffs switched to livelier journalistic fare, Pravda's readership slipped from 10 million to 5 million...
Make purposeful use of capitals,underlining, positioning, and spacing. If youuse a typed resume, have it reproduced byphoto-offset. Beware of using too small type orreducing a typed resume, as you may also reduceyour readership. Use white or ecru paper withmatching envelopes and paper for your coverletters.B-3
...victory with tears and shouts of celebration. But some had also already reined in their expectations about what any mayor, black or white, can achieve. "With the Dinkins victory, there is hope," says Utrice Leid, managing editor of the City Sun, a Brooklyn-based newspaper aimed at a black readership. "But so much is desperately wrong...
...wouldn't know it from the way he acts, but Agassiz Professor of Zoology Stephen Jay Gould has yet to win the Nobel prize. Harvard professors write a lot of books, but most of them appeal to a fairly limited readership. Gould, however, already has several bestselling books on biology, geology, and evolution under his belt, including The Panda's Thumb and the award-winning The Mismeasure...
...slick journal that comes out ten times a year and boasts a circulation of 540,000. The publication offers insider advice on such topics as trolling, plastic worms and fish hideouts. Bassmaster's most famous subscriber is George Bush, who calls it his favorite magazine. With a loyal readership and scant competition, Bassmaster charges advertisers $20,000 a page, and posted ad sales of $12 million last year. The company as a whole had revenues of $30 million in 1988, double the level of five years earlier...