Word: brandsness
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This is no mall by traditional classification, but a Russian creation altogether: marble flooring, Doric columns, price-gouge cafes, scores of niche Italian luxury brands - and almost no customers. Holyfield engaged in several rounds of shadow boxing in a ring erected awkwardly between the silks and crystal. Cameras shuttered away...
Collaboration between art and fashion has a long history. Designers like Coco Chanel and Christian Dior were famously inspired by artists like Jean Cocteau and Christian Bérard. But in the current age of opulence, in which contemporary artworks sell at auction for tens and sometimes hundreds of millions of...
Target has no stores in those countries, so Leonhardt couldn't rely on the hip, friendly Target brand to draw recruits--a far cry from the U.S., where the retailer is a household name and sought-after employer. "We're competing against IBM and Dell and brands that are already...
All of this may sound too haute for home cooking. But maybe not. It was high-end chefs who introduced IHOP-loving Americans to edamame, the lightly salted, boiled Japanese soybeans now found on McDonald's menus (in salads, no less). In the last two decades chefs have helped make...
Anyone who's ever eaten fast food, on the other hand, will warm to David Novak. The head of Yum! Brands, the largest restaurant chain in the world (KFC, Taco Bell, Pizza Hut), has written a feel-good memoir called The Education of an Accidental CEO. The son of an...