Word: readership
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Dates: during 1970-1979
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...Angeles Police Captain Rudy de Leon: "There is more outward prejudice now against Mexican people than there has ever been." Los Angeles Times Publisher Otis Chandler did not help when he noted in an interview that his paper did not court the city's black and Hispanic readership because "it's not their kind of newspaper. It's too big. It's too stuffy, if you will. It's too complicated...
...Philadelphia fiasco was the editorial response from the local media, whose members are composed primarily of white, cautious newswriters and editors. These papers make money because of the numerous middle-class white subscribers throughout Philadelphia and its expansive suburbs. The media reflected the moral casuistry of its readership, failing to face the essential moral question that begged to be raised throughout the days surrounding the event: What is wrong with a society that causes alienated, frustrated groups of people such as the members of MOVE to arise? If our society is as perfect as the Philadelphia notables claim...
...discovers a common trend of preferences within the Western press as a whole. It is a fashion; there are generally accepted patterns of judgment and there may be common corporate interests, the sum effect being not competition but unification. Enormous freedom exists for the press, but not for the readership because newspapers mostly give enough stress and emphasis to those opinions which do not too openly contradict their own and the general trend...
...paperback business was born. Potboiler westerns, mysteries and a few novels were sold mainly in drugstores and on newsstands. The 1950s saw the emergence of "trade" or "quality" paperbacks. They were the inexpensive, soft-covered reprints of classics, serious novels and texts that heralded the so-called paperback revolution. Readership climbed steadily with the growth of the college-educated population. Last year's industry figures indicate that more than 530 million paperbacks were sold, between 60% and 80% bought by women mainly in the 18-to-34 age range...
...issues. Then the paper must often choose between stories of approximately equal "newsworthiness," weighing in such factors as audience appeal. In our case, we take into consideration the fact that the Summer School does not comprise our entire audience, although it does make up a considerable portion of the readership. For that reason we attempt to balance our news coverage between several areas of interest. And, it would appear, it is for this reason that today marks the debut of Summer Times...