Word: ballyhoo
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Dates: during 1960-1969
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...Leonard Goldberg at ABC was collected. The three executives, directors of programming at their respective networks, were braced for the first Nielsen ratings of the season. There was no reason for concern: their own glazed eyes could tell them that the new shows they had scheduled with great ballyhoo left some thing - entertainment, to be exact - to be desired...
...Bible. Lured by ballyhoo or simple piety into the vast, glittering void of this enterprise-an experience roughly equivalent to being swallowed by a whale-a bored viewer will nonetheless feel twinges of gratitude. After all, it might have been worse. Producer Dino De Laurentiis originally intended to tackle the entire Old Testament, hiring every writer, actor and director in creation for a series of films running Lord knows how long. He has settled for 22 chapters of Genesis, compressed by Director John Huston into three hours of empty illustrations from Scripture...
...proclaimed: "We shall soon, with the help of God, be within sight of the day when poverty will be banished from the nation"? In Louisville and Manhattan, bumper stickers and lapel buttons proclaimed: I'M FIGHTING POVERTY. I WORK. Louisiana Congressman Otto Passman complained that the ballyhoo was damaging the U.S. image abroad, averring solemnly that a family in his district had even received a CARE package from worried relatives in Europe. On Ed Sullivan's Sunday night television show a comic announced: "I joined the war on poverty-I threw a hand grenade at a beggar...
...picture industry. He has won 900 other awards and five honorary doctorates (though he never graduated from high school). The corporation bearing his name has grown fourfold in ten years; in 1965 it grossed $110 million-a 27% rise over 1964. The charitable foundation he established without fuss or ballyhoo has generously endowed educational and cultural activities in Southern California. Yet for all his laurels, Walt Disney at 64 is still the busiest man in Hollywood...
...exclamatory career on the front pages and the late shows, he gleefully presents himself as the meanest man in town-as "the Abominable Showman," a bold, bad Broadway producer with a rubber leer, a big black Groucho Marx mustache and a tongue that can tirelessly slice baloney and burble ballyhoo about such Merrick productions as Look Back in Anger, La Plume de Ma Tante, Gypsy and Luther. To publicize his shows, Merrick with truly hippopotamic cheek has sent sandwich-board men into the streets of Manhattan encased in portable placarded pissoirs; persuaded President Johnson to accept the title tune...