Word: viewership
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...sports fans in America will remember Zidane as that crazy head-butt dude. It's a terrible, although not undeserved, legacy, since he's always been a hothead. And the fact that the incident was debated for days on cable networks was perverse testimony to the Cup's growing viewership in the U.S., now up to National Basketball Association (NBA) play-off levels. But if American fans watched only the final, they got just a glimpse of a mesmerizing athlete who has hands for feet, as one scout described him. Like all great athletes, his field vision is uncanny...
...million Average TV viewership for the first four days of Olympic competition, down 36% from...
...phrase 'Madam President,'" he says, "certainly goes a great deal in getting people comfortable with the idea." (That may be a tad extreme. The argument assumes, on the one hand, that people weren't already willing to elect a woman and ignores, on the other, that CiC's viewership of 15 million or 16 million does not quite reach Ross Perot's tally...
Gimmicky? You bet. But the program, in stark contrast to shows like the staid, departed Wall Street Week, is a clear success. Mad Money has boosted viewership in its 6 p.m. E.T., weekday slot 74%, to 176,000, and is on an upward trajectory. Cramer has the network's highest-rated program in a slot that had been home to its lowest. Pleads program developer Susan Krakower: "Find me another Cramer, please...
...recent survey by Mediamark Research found that the number of men ages 25 to 54 who cook for fun at least twice a week has jumped 36% in the past 10 years. No wonder Mark O'Connor at the Food Network reports "a definite increase in male viewership...