Word: steak
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...studies, 83% of all forms of advertising principally engage only one of our senses: sight. Hearing, however, can be just as powerful, though advertisers have taken only limited advantage of it. Historically, ads have relied on jingles and slogans to catch our ear, largely ignoring everyday sounds - a steak sizzling, a baby laughing and other noises our bodies can't help paying attention to. Weave this stuff into an ad campaign, and we may be powerless to resist it. (See the best and worst Super Bowl commercials...
...offer stands all day long, so if HUDS’ selection of the day—salmon, chicken stir-fry, and falafel sandwich for lunch; Chinese-style BBQ chicken, Salisbury steak, and Scheherazade casserole for dinner—don’t sound too appetizing, you can head over to IHOP for free flapjacks any time between...
INDIGO Newly open on weekend evenings at the Montpelier Plantation Inn is Indigo, tel: (1-869) 469 3462. Its menu offers inspired sharing dishes, tapas-style, but with a Caribbean accent: try mahi-mahi tartare, sesame tempura shrimp or steak with chimichurri sauce, served with stupendous views of the island's famed peak. (See pictures of luxury private islands...
Today, America’s hottest protest movement begins its first national summit. Sarah Palin will headline the National Tea Party Convention at the illustrious Opryland hotel in Nashville, Tenn. Hundreds will demonstrate against elitism and reckless spending by enjoying steak-and-lobster dinners in their $500 seats...
Gates is a man of old-school habits: a Grey Goose at the end of the day and preferably steak or bacon cheeseburgers for lunch and dinner. He doesn't use a cell phone. He asked me during our interview if there was tape in my digital recorder. Gates keeps a box filled with index cards of quotes and anecdotes and one-liners he's collected over the years. His favorite comedians are both dead - George Carlin and W.C. Fields. Their sensibilities suit Gates' own - taking down institutions, puncturing pomp. He's even adopted some of their style. He loves...