Word: mcdonaldization
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...majority of newsmen were sluggish in grasping the importance of the economic story, a handful of publications got caught up early on in a rather irresponsible kind of Depression Chic. New Times magazine showed on its cover imaginary breadlines at McDonald's. Philadelphia magazine published a "Survival Guide to the Next Depression." U.S. News & World Report, which is hardly trendy or sensational, recently examined the likelihood of another 1929-style crash. The cover line, "What a Depression Is Really Like-Scenes from the 1930s," was a bit alarming for the sober story inside. In fact, economists generally agree that...
...graduate student, recently completed a study on the social significance of the T shirt. She based a paper on the idea of "people using clothing to give a message," and then designed bright yellow T shirts emblazoned with caricatures of easily recognizeable contemporary objects-including TIME covers, Volkswagens and McDonald's golden arches-for students to wear to class...
...McDonald...
Dunbar ruled out the possibility of a fast-food franchise renting space in the building. "The tenants will totally resemble their neighbors," Dunbar said, denying reports McDonald's was eyeing the property...
...understand why they should not eat meat." And Frank J. Weissbecker, director of the Food Services, points out that if the plan is simply imposed on students who have no real understanding of the purposes behind it, "it'll be too bad if they just run off to McDonald's and swell that 15-billion figure...