Word: sloganism
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...slogan: "I Want Roosevelt...
...awaken women's minds to finance (TIME, May 27, 1935). A W.I.A. survey had shown that women controlled 80% of U. S. life insurance, 65% of savings accounts, 48% of railroad securities, 44% of utility stocks, 40% of real estate. Director Curtis adopted as the organization's slogan: ''One Woman Can Be Forceful; One Hundred Women Can Be Helpful; One Thousand Women Can Be Powerful, BUT ONE MILLION WOMEN-UNITED ¯ARE INVINCIBLE...
Last week was U. S. Life Insurance Week, the third that that statistical indus-try has celebrated. Its slogan: "The sooner you plan your future, the better your future will be." Its symbol: a black owl with the words BE WISE emblazoned on its breast. About $200,000 was spent in advertising to make U. S. citizens worry about death or old age, and thousands of insurance men gathered in hundreds of groups to cheer for the law of probabilities, foundation of all insurance...
Responsible for most physical pain and damage have been the four famed Dusek brothers, who have meticulously adhered to their slogan, "Never a Dull Bout with a Dusek." Last week in Manhattan the four Duseks appeared on the same card, made themselves thoroughly unpopular by savagely thumping & kicking their way to victories in three out of four matches. Only 215-lb. Emil, lightest and mildest of the four, was unable...
...cities during the next month, Pacifist Lansbury spoke at a large gathering in Carnegie Hall. Quavered he: 'If all of us old men and old women were put in the front rank, I'm not sure there'd be a war. ... I advocate a slogan, 'Old Uns First.' Why not? We've had a good inning. The young 'uns haven't had any. And any old man can learn to work an airplane after awhile. . . . We haven't paid for the Crimean War yet, or for Waterloo yet, and we never...