Word: brandsness
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No business should be foolish enough to believe this hypothesis. In a country where government-controlled companies comprise the industrial base, piracy is not derived from commercial callowness?it appears to be official policy. Authorities may be quite willing to mop up small, unregulated businesses to curtail street sales of...
Carpenter and her team traced the evolution of cigarette product design from the 1970s to the present. They found that female-specific brands, like Virginia Slims, constitute a much smaller percentage of the female market today than they did for previous generations. Instead, Carpenter said that cigarette companies are making...
Brands like J. Crew and Gap are turning out plenty of board skirts, pajama pants and sarongs, but this summer's blockbuster trend in cover-ups is the tunic, a variation--beaded, embroidered or printed--on the Indian kurta. It's a look that started on high-fashion runways for...
Savvy shoppers know that you don't have to pay big bucks to get in on the tunic trend. Brands such as H&M, Banana Republic and Liz Claiborne offer stylish versions at affordable prices. But nothing beats the real thing. At Gatsby's, Fink stocks up on Indian kurtas...
Madison Road Entertainment, a self-described "advertiser-driven television studio," is one of several new companies that specialize in matching the interests of Madison Avenue and Hollywood. "This is a new creative space," says Tom Mazza, president of the Los Angeles start-up, which conceives and plots shows with ad...