Word: throwaway
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Dates: during 1930-1939
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...fall of 1932 a jobless salesman named Mortimer Glankoff, who was eating on a borrowed $100, began distributing to Manhattan's West Side apartment dwellers a 12-page throwaway called Naborhood Theatre Guide. Salesman Glankoff had a trusting printer and he got doormen to distribute his Guide by bribing them with movie passes. Within a year he was selling enough advertising to hire as editor one Jesse Zunser, a footloose free lancer whose candid comments on plays and films soon gave Naborhood Theatre Guide a small reputation among half-a-dozen similar guides. By 1934 Glankoff's little...
...like TVA nor any other Government power project. He considers them a head start toward State socialism and "the complete destruction of the profit incentive that has made America great." This message the Free Press has repeated with loud and monotonous regularity ever since it was started as a throwaway weekly to advertise Mr. McDonald's chain of Home Stores (groceries...
Fats doesn't like swing. He says it's going into "a modernistic throwaway." "Jus' give me something sofe, something sweet, something sentimental," he whispered. The latest thing, though, is the swing waltz. He heard one in Iowa that was "a killer...
...vaudeville union, marred the New York premiere of The Governor's Son, Cohan's first musical comedy, in 1901. But after that nothing stopped him. When critics belabored his offerings, when editorial writers fumed at his famed flag-waving act, Cohan began publishing The Spotlight, a weekly throwaway. "Week after week I'd go after them," he recalls. "Week after week they'd come back at me. They slipped me at least a million dollars worth of free newspaper advertising." In 1904 he went into partnership with Sam Harris. They married the Nolan sisters of Boston...