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...latest brouhaha was sparked by René Vandierendonck, the socialist mayor of the northern city of Roubaix, who this month railed against his local Quick outlet over its Nov. 30 decision to remove bacon burgers from its menu and replace them with a version using halal beef and a slice of smoked turkey. "It's discrimination" against non-Muslim customers, Vandierendonck said. The mayor has filed charges with justice authorities against Quick for what he says is prejudicial religious catering. He has also lodged a complaint with France's main antidiscrimination authority on the matter. "Yes to diversity...
...quick to jump on the issue. France, she says, needs to be defended from Islam's growing influence. Quick's halal option is "an Islamic tax" on diners. Not to be outdone, members of the ruling conservative Union for a Popular Majority (UMP) have also fretted over Quick's menu change. UMP secretary general Xavier Bertrand says it is undermining France's secular, integrationist social model, while UMP parliamentarian Richard Mallié salutes Vandierendonck's "republican combat...
...Madame. The meat is 100% French," the official said, picking up a brochure from her desk. I knew this brochure well, having e-mailed it to friends in the U.S. last year as a this-could-only-happen-in-France conversation piece. It lists in great detail the lunch menu for each school day over a two-month period. On Mondays, the menus are also posted on the wall outside every school in the country. The variety on the menus is astonishing: no single meal is repeated over the 32 school days in the period, and every meal includes...
...arrived to collect him, a server whispered for me to wait until the dessert course was over. Out in the hall, one of the staff shouted for "total quiet" to a crowd of 4-year-olds awaiting the next lunch seating. "I will now read you today's menu," he told them. "First, you will begin with a salad...
Coudreaut's quest to improve on time-honored formulas is what led him to the Mac Wrap, a product that will be a good experiment in whether the eating habits of McDonald's customers can be nudged in new directions. Coudreaut's immediate boss, vice president of menu management Wade Thoma, had to push hard inside the Oak Brook headquarters to sell the idea that the Mac Wrap is, in Coudreaut's words, "how people are eating today - on the go, in smaller portion sizes." Smaller doesn't necessarily mean healthier, though. McDonald's is acutely aware of the criticisms...