Word: mcdonaldization
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Laying in a heavy stock of his favorite pipe tobacco for what looked likely to be a lengthy siege, white-maned United Steelworkers' President David John McDonald last week set down his price for peace in steel: "More!" Among other things, McDonald's 171-man wage and policy committee asked for "substantial wage increases, modernized cost-of-living adjustments, a shorter work week, additional holidays, greater vacation benefits and improved supplemental unemployment benefits, insurance benefits, pensions...
...purposes of later horse trading, the committee as usual gave no dollar figures. But Dave McDonald, who this week opens negotiations with steelmakers for contracts to replace those expiring June 30, predicted that his 1,250,000-member U.S.A. will take home "an even greater agreement" than it won in 1956 after a five-week strike. That pact, says the industry, boosted steel wages and benefits by some 75? an hour to the current average...
Spring Tonic. Raises for steelworkers, argued McDonald's committee, would cure all that ails the economy. "Increases in wages must be established in order that purchasing power be expanded for the benefit of the entire nation," said the committee. "Short of government action, such a program offers the only hope of eliminating unemployment and stimulating greater production. There is not the slightest doubt that the industry can afford substantially higher wages and benefits and still remain highly profitable without increasing prices." McDonald announced that his workers expect "a good share" of the industry's "fabulous" profits (see below...
...profits-to-assets ratio ranked 27th among the nation's 41 key industries. The "obvious" solution to wage-push inflation, said Steelman Adams, is to restrict "the growing labor monopoly power, even as other monopoly powers, which have threatened our welfare, have been restricted." Snapped an aroused Dave McDonald: "Baloney...
...bill got no support from unions or industry. Steelworkers Union Chief David McDonald opposed the bill because he felt it would have "a stifling effect on free collective bargaining." Freezing prices to halt inflation, said U.S. Steel Chairman Roger M. Blough, is "like trying to check the rising pressure in a steam boiler by plugging up the safety valve." The real cause of rising industrial prices since the war, charged Blough, is rising employment costs, which now "represent more than 75% of all costs." Furthermore, said Blough, the O'Mahoney bill would "diminish still further the profit incentive," could...