Word: mcdonaldization
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...scene on an observation deck at Newark International Airport last Thursday night was steeped in irony. Newark-based People Express, the cost-conscious, no-free-food airline that is sometimes called the McDonald's of the skies, was throwing a bash for employees, passengers and anyone else who dropped by. Champagne flowed and tables were covered with such treats as candied kiwi fruit, Brie and salmon mousse...
...allow its basic industries to atrophy and still remain a major industrial and military power? McDonald's now employs more workers than U.S. Steel. Can such trends continue? Business leaders in the older sectors of the economy insist that they cannot. Says John Nevin, chairman of Firestone Tire & Rubber: "It's utter nonsense that we are going to become a high-tech and a service economy. The high-tech companies have more manufacturing offshore than here. The idea that we can have an economy by selling hamburgers to each other is absurd...
...perpetual glory similar to that attempted by the students at Brown, the event included a world-record try. Munching burgers donated by McDonald's which co-sponsored the regatta with a Penn State traternity and sorority. Mark Petruccelli did his best to top the world hamburger eating record...
...Daniel W. McDonald, president of the Kennedy School Student Association, said last week that he has received only short. notice before each of the council's meetings and could not make time to attend...
Harvard, however, need not worry about losing many talented applicants to such schools in the near future most business "colleges," like McDonald's Hamburger University in Illinois, offer courses of instruction that last less than one year. The Chronicle of Higher Education