Word: mainstreaming
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Dates: during 2000-2009
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What will it take for us to get serious about saving our environment? When will environmentalism move from being a philosophy promoted by a passionate minority to a way of life that governs mainstream behavior and policy? How can we understand that Earth is one big natural system and that torching tropical rain forests and destroying coral reefs will eventually threaten the well-being of towns and cities everywhere...
Examples like these lead even such mainstream voices as AT&T and Japan's energy planning agency, NEDO, to predict that environmental restoration could be a source of virtually limitless profit. The idea is to retrofit our farms, factories, shops, houses, offices and everything inside them. The economic activity generated would be enormous. Better yet, it would be labor intensive; investments in energy efficiency yield two to 10 times more jobs than investments in fossil fuel and nuclear power. In a world where 1 billion people lack gainful employment, creating jobs is essential to fighting the poverty that retards environmental...
...years, of course, some men--ice skaters, body builders, George Hamilton--have fretted over aspects of their appearance. But the numbers suggest that body-image concerns have gone mainstream: nearly half of men don't like their overall appearance, in contrast to just 1 in 6 in 1972. True, men typically are fatter now, but another study found that 46% of men of normal weight think about their appearance "all the time" or "frequently." And some men--probably hundreds of thousands, if you extrapolate from small surveys--say they have passed up job and even romantic opportunities because they refuse...
...raised in Alabama who came to Nashville at 18 to sing country standards. Her bright, diamond-hard voice attracted immediate attention. She recorded five albums for four different labels, weaving torch, twang, swing and blues into genre-crossing numbers that were occasionally brilliant but often jarring. None connected with mainstream buyers. So in 1998 Lynne's exile took her to Palm Springs, Calif., where freedom from the industry grinder gave her room to find her voice. The songs that became I Am sound liberated, loose and confident. "I had given it all up," says, Lynne, 31, "so I wasn...
...increasing recognition by mainstream science that individual genetic composition, age, gender and behavioral attributes contribute greatly to human susceptibility to diseases of known environmental causes gives strength to grassroots movements to improve Federal standards and increase the stringency of regulations for the protection of the most susceptible among us. Yes, it will be expensive, and yes, industry and employers will probably fight against it. But the vision of differential vulnerability and unequal susceptibility can be erased no sooner than the unanimously accepted vision of environmental protection as a justified right of free citizens. These national issues of environmental justice...