Word: julia
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Manhattan's La Cuisiniere has noticed a dramatic increase in sales of charlotte molds and copper beating bowls (at $18 to $27 each); the Bridge Co. now finds that its bestsellers are $10.95 cast-aluminum omelet pans used on Julia's show, followed closely by $9.95 paella pans and $50 butcher's blocks. And in Pittsburgh, when she beat egg whites with a wire whisk, her followers bought out every whisk in town...
Contretemps into Triumphs. What keeps her fans turning on her TV show is the same thing that sent their grandparents to the movie theaters to watch The Perils of Pauline: suspense. For from the moment that Julia appears on the screen, sleeves rolled above the elbow and blue denim apron about her waist, until her closing "Bon appetit," there is no telling what calamity may confront...
...taping, where volunteers had to be recruited to wash dishes, and the food sometimes had to be auctioned off to the audience afterward to cover expenses. Obviously, the station could not afford to dub the flubs even if it wanted to. The thing is, it didn't. Seeing Julia Child goof can only make viewers less fearful of disasters in their own kitchens. Says the producer, Ruth Lockwood: "We wanted to let Julia be herself at any cost...
...Julia's success as a showman has been to turn her contretemps into triumphs. When the prop men forgot to take the butter out of the refrigerator, she covered by saying: "I'm rather glad this happened because I can tell you what to do if you've left your butter in the refrigerator and you find it is much too hard to work with." With that, she took the butter, dumped it into a stainless-steel bowl, and heated it carefully on the stove. Again, when the apple charlotte that she was making began sagging...
...huge chef's knife. Still no luck. Finally she put down the knife, rested her hands on the table, and looked straight into the camera: "People say that you just carve it into chops, but you try to do it. I certainly can't." And with that, Julia wound up the show...