Word: circe
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...Bator, who had been chased out of Hungary in 1940 by the Nazis, and had built up a prosperous electrical insulating business. Along with Louis Szanto, Virginia tobacco grower, and John F. Montgomery, prewar U.S. minister to Hungary, Bator put up about $100,000 to buy Népszava (circ. 23,000) from its Polish-American owners. The new owners will fight Communism at home & abroad, plug ECA and try to keep alive the idea of a free Danubian federation. They hope to double circulation among Hungarians in the U.S. and, by smuggling copies into Hungary, become a potent voice...
Rising costs had another pocket-sized monthly breathing hard. Starting with the July issue, Reader's Scope (circ. around 300,000), published by leftish Leverett Gleason, will come out every other month...
...Going . . . After the liberation of France, 34 Parisian dailies started up. Last week there were only 19 left (plus 170 weeklies). Most likely survivors of the present crisis: the mildly Socialist France-Soir* edited by hard-boiled Pierre Lazareff (TIME, June 23) and now France's biggest paper (circ. 641,000); the Communist Humanite; the Catholic Figaro, famed for its high literary standards; L'Aurore, which rides the De Gaulle bandwagon; the witty, leftist (but not quite Commie) Franc-Tireur; sober Le Monde, the businessman's bible; and Parisien Libere, favorite of the petit bourgeoisie...
White-haired Georges Cogniot, editor in chief of L'Humanite (circ. 450,000), insists that "the press is now venal in a different way from before the war. It still gets money from [big business] trusts, publicity or the government's secret funds." But the charge can neither be proved nor disproved. The government allots newsprint, pegs its price, and subsidizes the news service A.F.P. (which could not exist otherwise), but expression is free...
...facts, he not only knows the news, but also knows what the political parties think of it." (He is also out 25 or 30 francs, which helps account for the newsstand slump.) His alternatives (if he can read English): the European edition of the New York Herald Tribune (circ. 62,000), and the London Daily Mail's continental edition (45,000), the only real newspapers -by U.S. standards-in Paris...