Word: brandsness
(lookup in dictionary)
(lookup stats)
Dates: all
Sort By: most recent first
(reverse)
In response, Ghosn spent nine months looking at the company's international offices, assembly lines and even dealerships to map out a new business plan for Renault. He wants to lift operating profit margin to 6%, increase annual Renault car sales from the current 2.5 million to 3.3 million, relaunch...
Top 10 In an effort to liven up the shopping experience, Sephora borrowed from music stores the idea of "Hits" displays to show off top-selling fragrances and "New" displays to highlight launches. Although its parent company, French luxury-goods conglomerate LVMH, also owns several beauty brands, competitors say Sephora...
ABCs Fragrances account for 60% of sales at European Sephoras (makeup is tops at the U.S. stores). Founder Dominique Mandonnaud decided to alphabetize products by brand name, because he wanted to make them "more equal." The best exposure goes to fragrances that fall in the middle of the alphabet, which...
Makeup Like other beauty retailers, Sephora is eager to make room for niche brands by makeup artists because they appeal to trendy customers and help set the store apart. The perfumery asks big brands to ditch their "Boeings"?oversize displays?in favor of slim, curvy ones, in an effort...
As the threat of China's increasing production power looms over the European luxury-goods business, two Italian industrialists and one designer explain why the unique craftsmanship characterizing their brands may just be the best excuse to pay higher labor costs and keep their business close to home