Word: boost
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...recent months, is now running at the annual rate of 1,100,000 starts, off 200,000 from last year. So far, builders are not too worried; the trend to bigger, more expensive houses has helped maintain a high dollar volume. Nevertheless, the decline has given a big boost to a little-known idea: trade-in housing. Detroit Builder-Broker Gordon Williamson, who used to sell cars in the '20s, says that real-estate dealers are today at the point where auto dealers found themselves 30 years ago; they are going to have to handle trade-in houses...
NORTHWEST POWER partnership will get big boost this fall with start of $200 million Rocky Reach Dam on Columbia River. Last obstacle was removed when Puget Sound Power & Light Co. agreed to sell its share of another Columbia River plant to Chelan County Public Utility District in return for half of power from new Rocky Reach Dam. FPC has given Chelan County PUD license to start building 630,000-kw. project as soon as possible...
Most steelmen also appeared unconcerned. Industry reports put current steel inventories at close to 18 million tons, although it is unevenly distributed. Steelmakers, who have worried about the effects of a big price boost to pay for a wage increase, might well feel that users would swallow the boost more easily with lower stocks on hand. Some small steel companies unaffected by the strike had already raised prices from $6 to $16 a ton; a short breathing spell would help smooth the ground for an industry-wide boost later...
WESTERN UNION RATES on domestic telegrams will go up July 29 unless FCC blocks boost. To meet increased costs, Western Union plans to hike rates 5? to 15? for each telegram going farther than 125 miles, thus collect an additional $11.4 million yearly...
MOSCOW FAIR FOR U.S. industry and agriculture next summer is latest Soviet overture to boost East-West trade. Reds want American businessmen to display industrial machines, agricultural products, fashions and fabrics. Reds say they will also set aside $15 million to buy goods of "outstanding quality" right off display stands...