Word: adding
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Dates: during 2000-2009
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...lede's a combo: "George W. Bush returned to the theme of compassionate conservatism on the campaign trail yesterday and his campaign launched a new ad accusing Al Gore of 'bending the truth,' as the two presidential candidates scoured for votes in California and two other crucial West Coast states. Gore focused yesterday on Bush's proposed...
...Social Security criticism about Bush's two trillion-dollar promises. Evidence? A one-word quote from the WSJ - "nonsense" - and a scornful comparison of the whole line of attack to Al's anecdote about his mother-in-law and the dog with arthritis. A Gore-is-a-liar ad, dressed up as a defense of policy. Beats details...
...Despite getting in trouble with MasterCard this summer, Nader rips off another Madison Avenue standard - the Monster.com ad with all the little kids (itself a rip-off of those sanctimonious International Paper spots). "I want to vote for the lesser of two evils... I want to be disillusioned... I want the government to ignore me." Funny stuff from a man who if you turn him off after five minutes can leave a very deep impression...
...maybe they aren't quite so "cool," after all. Look carefully and you'll see that the backlash has already begun. It started Oct. 12. Mercedes-Benz took out a full-page color ad in the New York Times and the image of three stunningly beautiful, dewy teenage models instantly drew your attention. Their pleading, almost imperious expressions were given meaning by the ad's tag line: "If their Daddies could buy them Mercedes CLKs, so could yours." The ad only ran once; Mercedes dealerships were flooded with so many vituperative phone calls and all-caps e-mails that...
Never trust anyone under 18, says this drama, which gives high school the full David E. Kelley (The Practice) treatment: big histrionics, big issues and more hot-button pushing than an attack ad. The overwrought pilot alone hits social promotion, desegregation, guns and student-teacher sex. For an encore, Kelley may have to blow up the school. The staff is well cast, especially Chi McBride, above, left, as a besieged principal and Fyvush Finkel as a charming crank. But in portraying its one-dimensional teens, a surly lot of vipers and nitwits, Boston needs remedial...