Word: simoncini
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England? Who knows. For one thing, it's the only country where historically more women than men pay for dating sites. "England's a mystery," says Simoncini. "We're not sure if they're American or European...
...frontal assault on its chief competitor. Still, Match CEO Thomas Enraght-Moony claims he's not threatened by his rival in love: "Match is about people looking for an enduring relationship. It's a more poetic, romantic sensibility. Meetic is a lot more casual. It's a different proposition." Simoncini says bring it on: "Now we'll see who the English really...
...Simoncini is also moving beyond the dating game by launching two new media portals. VIOO is a kind of online women's magazine, while PEEXME is a social networking site for adolescents. The idea is to use Meetic to cross-promote the new sites, hopefully snaring some of the heavy traffic that flows through it toll-free...
...reasoning is sound and Meetic has committed at least $15.5 million to strategic endeavors like these. But while the French love a lover, they're less enamored of entrepreneurs. Meetic's stock price has halved since last January, slashing its market value to $280 million - quite a haircut for Simoncini, who owns nearly a third of the company. "It's far and away the worst side of France - they're always telling you that whatever you do, it won't work," he says. "I'm sad for everyone who's lost money, but I'm not going...
...Simoncini has learned the hard way that while it's fun to play Cupid, playing publicly held Cupid is another thing altogether. "I used to get 10 e-mails a day from people thanking me for helping them find someone, and it was extraordinary - it made me want to get up in the morning," he says. "Now I forget all about that and all I think about is profitability. It doesn't make me happy...