Word: sell
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Dates: during 1960-1960
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Pennies, Not Pesos. The effect was somewhat different from what Castro in tended. Instead of rallying. Cubans jittered. Coins virtually disappeared from circulation, as citizens put their reliance on metal money rather than on National Bank Chief "Che" Guevara's autographed paper. Coffee vendors refused to sell 3? cups of coffee until customers produced exact change, and bus conductors had trouble providing change for riders. As many as 2,000 people waited outside the U.S. embassy all night to line up for visas in the morning; appointments were scheduled ahead to February...
...salesmen across the U.S., Grolier Inc., publisher of America's oldest encyclopedia, last week handed out an odd-looking new product to sell door to door. A green, windowed, sheet-metal box slightly larger than a typewriter and weighing 7½Ibs., the new product is a teaching machine. Grolier salesmen will sell it along with The Book of Knowledge and the Americana as a help to home learning, but the ultimate stakes are much higher. Grolier President Edward J. McCabe Jr. hopes it will be the first big step toward revolutionizing the $300 million-a-year textbook industry...
Although some 20 companies are at work designing teaching machines, and several are on the market in limited quantities, the Grolier Min-Max machine represents the first attempt to sell one to the mass market. Priced at $20, the Min-Max is by far the cheapest. After the first door-to-door push, Grolier will offer the machine to industry for technical job training, has 70 ex-school superintendents as salesmen to talk up its merits to school boards. For Grolier, second largest U.S. encyclopedia publisher (after Field Enterprises), the diversification into teaching machines is the next step...
Grolier's Min-Max will be the first full-scale commercial test of the teaching machine's appeal, and both industry and education will watch the results closely. Grolier hopes to sell $5,000,000 worth of Min-Max machines and programed courses in the first year, give a boost to Grolier profits ($2,100,000 in 1960's first half). If Grolier succeeds, the teaching-machine boom will...
...dollar. It was a short-term rush; last week gold prices plummeted close to the U.S. price of $35 per oz. The gold balloon was deflated by the U.S. Treasury's firm announcement that it 1) has no intention of devaluing the dollar, and 2) is prepared to sell all the gold needed to stabilize the price on the London market...