Word: sarnoffs
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Collector's Items. Modesty, false or otherwise, does not disguise Sarnoff's power and success. His chill blue eyes shine with impatient energy, his boyish, scrubbed-pink face radiates cockiness. All 5 feet 5 inches of his bullnecked, bull-chested figure bristles with authority and assurance. He dresses with conservative, expensive elegance, even carries a gold frame to hold matchbooks...
...decisions, is brusque with slower-witted underlings. He insists that every memo to him must be no more than a page, but allows himself more latitude, has written memos as long as 30 pages. A collection of his better memos, bound in gold-tooled leather, is a prized Sarnoff possession...
Major Weakness. Sarnoff's lack of interest in some of the commercial aspects of radio may account for the fact that RCA's brilliant record in research and financing has not been equaled by its sales record-until recently. The man who has done much to eliminate this weakness is Frank M. Folsom, onetime vice president of Chicago's Goldblatt Bros, and Montgomery Ward, and chief of the procurement branch of the Navy during World War II, who joined RCA Victor...
...chairman, Sarnoff lets President Folsom handle most executive details. Folsom is thus the empire's only heir apparent, but at 57, he is close to Sarnoff's own age. There are a few able younger men coming up, but RCA's major weakness is lack of a solid second echelon of younger executives. Its size often makes it hard for RCA to turn fast enough to cope with the crack team of Paley and Frank Stanton at smaller...
...years ago the slow-playing record that revolutionized the phonograph business. Not long after that, CBS raided NBC's radio shows, snatched away such top stars as Jack Benny, Amos & Andy. At the time NBC lost the stars, it looked as if it would be hard hit. But Sarnoff has a way of coming out ahead, despite defeats. After the rumpus over the long-playing records died down, business for all record companies, including RCA, picked up. Thanks to the astounding spread of television, the network has hardly missed its radio stars...