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...Woman of Experience (RKO-Pathé). Formula for spy stories: a shady lady enters government service in war time and is assigned to make friends with an enemy spy. She also falls in love with an aristocratic naval officer. The crisis comes when she saves the life of the naval officer, by outwitting the enemy spy. Few spy stories vary this formula greatly. A 'Woman of Experience varies it not at all. Spy stories are currently favored by producers as a measuring stick for actresses who seem capable of being built up into a resemblance to Greta Garbo (Mysterious...

Author: /time Magazine | Title: Cinema: The New Pictures: Jul. 20, 1931 | 7/20/1931 | See Source »

...Rebound (RKO-Pathé). Playwright Philip Barry (in Paris Bound and Holi day) gave drawing-room comedy a new fillip by introducing into the speeches of his well-bred characters a form of "cuckoo humor"-causing them, in moments of emotional stress, to go into absurd monologs, parodying the attitudes and technique of serious fiction. Because Barry's characters were rich and well educated, it came to be believed that such gaiety was the height of sophistication. Author Donald Ogden Stewart is an old hand at this type of humor and he employed it in his play Rebound. Less...

Author: /time Magazine | Title: Cinema: The New Pictures: Jul. 20, 1931 | 7/20/1931 | See Source »

...little foolish. Her contract with Pathé abruptly terminated. Actress Claire was signed by Paramount and given an opportunity to star in one of the best pictures of 1930, The Royal Family. Last winter she accepted a five-year contract with Samuel Goldwyn who rented her back to RKO-Pathe to translate Rebound into cinema. Hollywood chatterchippies have noted that she is now often seen in company with her leading man in Rebound, Robert Ames. Still married to Actor Gilbert, she seldom sees either him or Sylvia, Hollywood's famed masseuse who in last week's Liberty claimed...

Author: /time Magazine | Title: Cinema: The New Pictures: Jul. 20, 1931 | 7/20/1931 | See Source »

...Advertising films which cost advertisers $12,000 a reel, $40 a reprint, $5 per thousand "circulation" have already, according to Mr. Castle, made more than $3,000,000. Other producers have been reluctant to conduct similar experiments in the belief that exhibitors would resent them, attendance fall off. But RKO, affiliated with Radio Corp. of America, is thought to be on the fence. And alert reviewers have observed that recent Fox newsreels have contained enticing views of Cunard week-end tours and Cunard boat launchings which could easily have been construed as advertising...

Author: /time Magazine | Title: Cinema: Cinemadvertising | 5/25/1931 | See Source »

...writers, actors, technicians were re-engaged; resounding phrases were thumped like drums - "banner year . . . ," "greatest ever. . . ." Out of all of which the principal producers promised the following number of full-length films for 1931-32: Fox 48 Metro-Goldwyn-Mayer 48 Paramount 70 Warner Bros. 35 First National 35 RKO Radio 36 RKO Pathe 21 Columbia 26 Producers do not consider that television will come into contact with films for a long time yet. Paramount believes more pictures should have children in them and more attention should be paid to woman's share...

Author: /time Magazine | Title: Cinema: Planning Season | 5/11/1931 | See Source »

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