Word: revlon
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Dates: during 1960-1969
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...imposed an economic boycott not only on Israeli goods but on all those who deal with or help Israel economically. Through a central boycott office in Damascus and 18 regional offices throughout the Arab world, the Arabs have blacklisted more than 600 firms, including 167 U.S. companies (among them Revlon, General Tire and Bulova Watch). Last week the Arabs added to their blacklist a new and prestigious member: the Chase Manhattan Bank, the world's second largest bank, whose 102 offices overseas make it an important presence in many countries. Reason for cutting off Chase from Arab business...
...years ago to 6½%. Wall Street now has 1,800 women brokers-ten times as many as in 1946-and Madison Avenue has at least 600 women advertising executives, two-thirds of whom earn more than $10,000. One of the ad gals, Kay Daly, vice president of Revlon, Inc., earns $100,000 or more-which could make her the highest-paid U.S. businesswoman...
Individual lashes are attached, one by one, to the customer's own (presumably stubby) ones, will last for a minimum of two or three weeks. They should be applied by professionals (Revlon specializes in the service). The "streetwear" length costs $10, the longer versions close to $20. More common are the strip eyelashes, which adhere to the lid for only a day and a half at a wearing but can be used and reused. The most realistic, and currently most popular, are made of human hair (imported from England and France), but they must be applied-with paste...
...obvious two years ago, when Elizabeth Arden noticed a sudden sales increase on its Arden for Men line (which includes face cream and face mask, hair spray, brilliantine, three kinds of scent and two shades of powder). Sales doubled in 1962 and are running about 100% higher this year. Revlon and Lanvin have followed Elizabeth Arden into the masculine market; Clairol may soon join the parade...
Women should look first for their cosmetics at the Coop. Although the selection is limited to Eve Arden, Revlon, and Helena Rubenstein, it helps to get some things there for the discount. The best place in the Square for cosmotics, however, is the Brattle Pharmacy, 41a Brattle St. Knowledgeable clerks show complete lines of everything, and beauty consultants from various manufacturers make occasional visits. Conveniently located College House Pharmacy has lots of perfume and gum, and cashes checks...