Word: pepsi
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...beverage consultant Tom Pirko puts it. In its ubiquitous series of mock political commercials, Miller has mercilessly poked fun at Budweiser by declaring that a democracy should have a president, not a king. Taking a cue from the cola wars, Miller has launched its own version of the Pepsi challenge, engaging beer drinkers in blind taste tests, the results of which will form the basis for a new ad campaign Miller announced last week...
...later years he gained mainstream celebrity in the movie The Blues Brothers and in Diet Pepsi commercials, but it was always the music that defined his life. Charles raised money for the hearing impaired because, he said, "I can't imagine being deaf ... To me, it's the worst thing in the world. Imagine never being able to hear music. Most people expect me to help the blind, but I don't think they need help. After all, I'm blind and I'm doing all right." He was doing all right all the way to the end. He recently...
...America. This spring, Wahaha, based near Shanghai, exported its first batch of Future Cola--435,000 half-liter plastic bottles--to Los Angeles and New York City. The drink, known in China as Extreme Cola, was designed to provide a domestic alternative to market leaders Coca-Cola and Pepsi. "What they can do, the Chinese people can do as well," says Shan Qining, a Wahaha spokesman. (Never mind that French yogurtmaker Danone owns 51% of Wahaha.) But the homegrown alternative has yet to pose a challenge to the American biggies, which account for 67% of the market in China, according...
...longest win steak in 11 seasons—in a convincing march to the ECAC title, punctuated with The Crimson’s Game of the Year: a last-minute, come-from-behind, 4-2 victory over Clarkson in the ECAC championship game at Albany’s Pepsi Arena on March...
...Pepsi Arena in Albany, N.Y. He is wearing a suit and carrying a pen, notebook and digital voice recorder, a neat piece of technology that actually works. Sometimes...