Word: nfl
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...network has done surprisingly well in midsize cities, usually relegated to the minor league of campaign finance. Just as the NFL discovered it could profitably run football teams in smaller markets, Oliver and his colleagues realized that these towns were ripe with donors who would pay big money even for presidential surrogates. Chattanooga mayor Bob Corker was concerned last month about the Laura Bush fund raiser he was host to, as luncheons sometimes don't do well. No matter. The event hauled in $500,000, double Chattanooga's previous political fund-raising best. "I've never been involved in anything...
...estimated TV audience for World Bowl XI, the finale of the NFL Europe season. Viewers in over 150 countries saw Frankfurt Galaxy...
With the popularity of throwback jerseys still in full swing--old-school NBA, NFL, NHL and MLB jerseys are showing up on celebrities and regular folks alike--yet another sport has been added to the mix: women's roller-derby uniforms. Until now, "nobody has done a true vintage-sports line for women actually based on garments that were historically worn," says Jerry Cohen, co-owner of Stall and Dean, which launched the roller-derby line. "We have sold out of our first production run." The body-hugging tops and shorts represent four teams from the 1950s...
Baker hit the road to tap NFL team owners with deep pockets and experience. First on board was New Orleans Saints owner Tom Benson, who paid $3 million for an expansion AFL team that will start playing next season. Three years ago, Baker met Dallas Cowboys owner Jerry Jones in Oklahoma City, Okla., for a game between the AFL's Wranglers and the Orlando Predators. By the time his return flight landed in Dallas, Jones wanted in. The AFL now has nine NFL owners with stakes in its teams, and during Baker's reign the average franchise value has increased...
Once Baker had spread his philosophy, he was ready to enlist help from the big leagues. In January 1998 he arranged a meeting with NFL Commissioner Paul Tagliabue. Unlike another football start-up, the U.S. Football League of the 1980s, the AFL was not competing for the sport's best players. (It couldn't afford them.) So Baker figured both leagues could benefit from a partnership. What was scheduled as a 15-minute meet-and-greet in Tagliabue's Manhattan office turned into a two-hour briefing on the AFL's business plan. Tagliabue was so taken that he quickly...