Word: mcdonaldization
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Frenchmen in the mass, alas, have succumbed to American fast food. McDonald's has hamburger dispensaries all over Paris, and Burger King has opened a shop on the Champs-Elysées. But the French have launched a spirited counterattack. Their ammunition is the croissant, the flaky, crescent-shaped roll that is as dear to French palates as scones to the Scots or Mom's apple pie to Americans. Gourmands are lining up for McCroissants at American-patterned restaurants rapides from sleazy St. Denis to the Boulevard St. Germain...
...windows with a slingshot to boost sales at his father's glass business. He told of swindling $30,000 from the Attorney General of Bolivia and, by age 50, becoming so adept at devising con games that he franchised them to other swindlers and earned the nickname "the McDonald's of con men." But in 1977, the FBI caught Melvin Weinberg, now 55, trying to fleece Singer Wayne Newton and several other people of $200,000. Faced with a possible three-year prison sentence, Weinberg agreed to carry on his profession, this time for the law. He became...
...June decreased their debt load by $3.46 billion, after a $3.43 billion drop in May. Any cash left over is now being stashed away in savings accounts. The level of savings, which was down to a paltry 3.5% of disposable income in January, has risen to 4.7%. Says William McDonald of Woodward & Lothrop, a Washington-based department store chain: "Consumers were made to believe it was unpatriotic to buy with credit, and that mood will be very slow to unwind...
Fauber insists that by 1990 K mart will have 3,000 outlets, making it nearly as ubiquitous as McDonald's or Burger King...
...least as high as that of the U.S. The Paris subway gleams, new cars crowd the superhighways, and luxurious glass condominiums sprout from the North Sea to the Aegean. Part of this wealth is spent on U.S. goods -Parisians wear Levi's and eat at McDonald's, and West Germans flock to New York City to buy cheap clothing from the surly natives-but the Europeans also know that their products, their cars and their computers are infiltrating markets that were once American...