Word: macfadden
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...their combined circulation has fallen to only half the Korean war peak, the fall-off has stopped and today the 24 monthly and quarterly romance-mongers (top price: 25?) enjoy a steady circulation of more than 10 million. In the 38 years since the late Muscleman Bernarr ("Body Love") Macfadden blazed the trail with True Story, the confession industry has thrived by sticking to the same trite-and-true formula: first-person stories of subjective sex that are more often fiction than fact, and read like supercharged soap operas...
...action-packed words recounts her father's suicide, her poverty-ridden childhood with a lunatic grandmother, rape by a giggling maniac, seduction by her boss's stepson, addiction to "sex pills," confinement in a home for delinquent girls. Of eleven stories in the April issue of Macfadden Publications' True Story, three involve unwed mothers, two concern alcoholism, two feature divorce, another relates the plight of a girl who is forced by scandalmongers into an unwanted marriage...
...zoning line, prohibit hotel building north of the Eden Roc. Established hotelkeepers, fearful of competition, argued for the ban; merchants, fearful of atrophy, argued against. As the argument raged, Hotelman Sam Cohen (Casablanca, Sherry Frontenac) announced his own solution: to save time, he was tearing down the old Macfadden-Deauville, put up in 1925 at a cost of $500,000, replacing it with the new Deauville at a cost of $25 million...
Coolidge was in the White House, gin was in the bathtub, and U.S. tabloid journalism was in its bawling, irresponsible infancy. Worst of all, more brazen even than the brassy era it covered, was Publisher Bernarr Macfadden's sexsational New York Evening Graphic. Quickly dubbed the 'PornoGraphic, the paper assaulted the town with scandal, reported what nobody else would dream of printing, invented what it could not report. Leading the assault from a desk littered with busts of Napoleon was a short (5 ft. 2 in.), lame martinet named Emile Henry Gauvreau, a Connecticut-born newsman of French...
With a legal mulligatawny already simmering over the will of the late, eccentric Publisher (Physical Culture, Liberty) Bernarr Macfadden (TIME, Oct. 24), the present boss of the $5,000,000 Macfadden Foundation (set up by Macfadden in 1931) claimed that there is much astew about nothing. Noting an $18,000 federal claim for back taxes on Macfadden's es tate, Foundation President Edward Bodin stated the sad tidings: "He was actually broke, as he claimed, before he died. Judging by investigations so far, it is unlikely that the estate of Bernarr Macfadden will be able to meet the burial...