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...Great Oscar Giveway, as it is known, is the brainchild of Brian Mullaney, the president of Smile Train, who spent 20 years in advertising before starting the not-for-profit organization. It was his idea to make the documentary and aim for an Academy Award. (Probably not coincidentally, one of Smile Train's publicists used to work for Harvey Weinstein.) Having achieved that, he wants the movie to have a long tail. "Our biggest challenge is awareness. Nobody cares about clefts," he says. "Winning the Oscar was luck, but now that we've won it, it's like a Trojan...
...Admittedly, changing attitudes about phone use may be harder than stopping drunk drivers. Alcohol is already illegal for drivers under 21 and was widely known to impair reflexes since long before the emergence of the automobile. Text messaging, on the other hand, is not only relatively new and fashionable but also marketed for its convenience. Yet the fact that the dangers of texting while driving are not always clear provides the most compelling reason why an aggressive informational campaign to expose them is necessary...
...France, they call him Le Roi de Crazy for his comedy roots, but in the U.S. Jerry Lewis is known these days as the King of Telethons. The actor has hosted an epic television outreach for the Muscular Dystrophy Association (MDA) since 1955, when his first 16½-hour show raised more than $600,000 in a live broadcast from Carnegie Hall in New York City. That was before Lewis became the official host and was given the ratings-challenged Labor Day slot to host the show, and since then it's become an even greater test of a performer...
...propagates them with gusto on television, discussing everything from religion to cooking, with the authority of a lifestyle guru or "life composer," as she describes herself. One day, she has said, she would like to direct an Oscar-award winning film starring Tom Cruise, whom she claims to have known in a previous life, when the actor was Japanese...
...What will I tell the kids when they come back?" he asks. His school, known for its piety and commitment to the Islamic Revolution, lost a parent to errant gunfire during one of the protest marches, a mother who had gone out in search of her son. Another student was struck in the stomach and remains in critical condition. This school teaches its kids that they live in a just society and that their education will build a more ethical world. What would the adults say to their students...