Word: hoopers
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Daylight Saving. Radio programs have always slumped in spring, presumably because the annual change to daylight saving time confused millions of listeners who couldn't locate their favorite programs. C. E. Hooper, Inc., announced that this May (with no changeover from War Time to D.S.T.) listening was down only half a point from April. Last year the drop for the period was 7.3 points. There had been no drop this year when the nation went on War Time, because every clock moved...
...stocky, cocky C. E. Hooper, head of one of radio's two big program surveying concerns (the other: Cooperative Analysis of Broadcasting, which gets out the "Crossley" ratings), the results were a personal triumph. He had long maintained that, since daylight saving means little to 70% of Americans except through their radio dials, broadcast schedules ought to stick to standard time...
Hadley, H. M.; Haltiwanger, R. S.; Hameman, J. T.; Hanley, R. J.; Harris B. D.; Heiner, G. G.; Henderson, E. L.; Hertz, W. J.; Hodges C. E.; Hooper, G. R.; Howe, R. W. Howe, W. C.; Huberman...
Professor Daly received his B.A. from Victoria University, Toronto, in 1891. In 1912 he was made Sturgis Hooper Professor of Geology, and lately has had charge of much of the graduate work in Geology...
...James family were given by Henry James '99 and Mrs. Andrew Hepburn left on deposit with the library the manuscripts of her grandmother, Caroline Tappan. Pamphlets concerning the history of American missionaries were also received and seven important books of William Blake belonging to the late Edward W. Hooper '59, from his four daughters...