Word: hoopers
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...Store in 1941, was enough of a hit to be hired as a regular. Then Vallee joined the Coast Guard and Co-Star John Barrymore died. Everybody, including the sponsor, thought the program would collapse with just Joan Davis to hold it up. Instead, its popularity climbed. Last year Hooper for some time rated it the No. 6 attraction...
...corrailed a crew of Hollywood professionals (Groucho Marx, Keenan Wynn, Sylvia Sidney, Ronald Colman) and labored mightily on his favorite stock in trade: the supremacy of the common man. But this time all he brought forth were tired platitudes, well-worn dramatic tricks, cacophonic sound effects. Corwin's Hooper rating dropped to the lowest of all big-time evening shows. For the present, CBS plans to use Corwin only sparingly, on one-shot special assignments...
...When President Truman reported to the nation, the night before the Jap surrender offer, he had the biggest radio audience he has had since V-E day-41,-500,000 (by Hooper rating). His listeners bent an attentive ear when he talked of the new bomb (see ATOMIC AGE), and when he spoke of the Russian entry into the war having been arranged at Potsdam. But much of what he said was immediately overshadowed by the march of events. Still, there were points for U.S. citizens to ponder...
Married. Colonel Robert Rutherford McCormick, 64, a widower since 1939, aloof, dictatorial publisher of Chicago's blatant Tribune; and Maryland Mathison Hooper, 47, sprightly, modish society matron, ex-Baltimore belle, longtime intimate of the Colonel and his late wife, recently divorced from Chicago Fuel Dealer Henry Hooper; both for the second time; in Chicago...
...Organization and Administration of Rural Education, "but I haven't been able to do what my people back home want me to do. They sent me up here to see Fala, and to give Fala the greetings of my sister-in-law's Scotty, Bonny Hooper." Mrs. Roosevelt left the room, reappeared. Fifteen minutes later Fala entered, got a tremendous hand...