Word: formulas
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Dates: during 1930-1939
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...author of the paper came into the press conference. The most interesting experience was that of Professor Malinowski, famed anthropologist, who in explaining his paper to the Fourth Estate said "It cannot be made into a definite science. A mother-in-law cannot be reduced into a mathamatical formula." Continuing he said, in explaining the place that he expected women might have in the future society of the world, "I do not believe that women can ever become the dominant sex. They might become the dominant nuisance...
Occasionally with a first edition deadline approaching, a reporter would get a little panicky and send in a story which he hadn't fully digested and toned down to the correct level. One reporter on a Boston paper sent in a column of involved technicalities, featured by a formula containing a number of "n'a", "x'a", and "y's". The first edition carried the story, but it was rewritten for succeeding editions after the city editor had called up and asked, "Say, what the hell is this stuff, anyway. We don't know what it means...
...operatic cinema is the story of a pretty U. S. nobody with a glorious voice who rises from obscurity to a triumphant debut at the Metropolitan. Since Soprano Marion Nevada Talley actually had such a career, it might be expected that her first picture would follow the same trite formula. Follow Your Heart's chief asset is that it does...
Selling cheap and advertising dear is the standard formula for making big money out of cigarets. The big Three-Camel, Chesterfield, Lucky Strike-wholesale for $6.10 per 1,000, of which $3 is Federal tax. Because they cannot afford to lose their mass markets they must pour many more millions into advertising than less popular brands. And because each of them sells upwards of 30 billion cigarets a year, they can afford...
...kind in the Spanish capital. All the others, including cigar-chewing U. S. Ambassador Claude Bowers and sherry-sipping British Ambassador Sir Henry Getty Chilton, considered it too dangerous to be in Spain at all. They were living at Hendaye, France, trying to agree on a diplomatic formula to be submitted to Spanish leaders of both sides urging them to "humanize the civil war and mitigate the sufferings." In this they were cheered on by that great humanitarian British Foreign Secretary Anthony Eden, who dispatched from London a long and encouraging cable to Sir Henry Chilton. Even so, the only...