Word: fm
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...obvious improvement over recent AM-FM experimental broadcasting in stereo, by which a station would broadcast the left signal on an FM frequency and the right signal on an AM frequency; the listener needed a separate radio for each signal, and, moreover, received poor-quality stereo because ordinary AM radio has a limited frequency range and is subject to static and other kinds of interference. MPX, on the other hand, uses a single transmitter that carries two sets of signals simultaneously to a single FM stereo tuner. The main carrier contains a combination of left and right (L+R) signals...
...Latest of the persuaders, a rig of FM speakers to spur impulse buying at point of sale. The Sellaprompter, installed by Robolease Corp., bleats a 5¼-sec. sales "prompt" for individual products over speakers 33 times hourly. Big Brother shows its mercy by interrupting prompts for music, is paid for by product manufacturers (e.g., Borden, Heinz, Pillsbury, General Foods). Cost per message...
...inclined in recent years to let others do the costly research and development of new products. It counted on making the same products later-and better. But under Wright's prodding, Zenith has more than doubled its research outlay. One result is a new system for broadcasting stereophonic FM. Anticipating a mass switch by stereo buffs from records to radios, Zenith is preparing to produce a new line of stereo-FM radio receivers...
...game will be broadcast at 1:15 p.m. by Ed Scoinick '61 on WHRB AM-FM and at 1:45 p.m. by Chris Clark and Pete Townley '60 on WNAC. Game-time...
Miss Adams will try and play requests in both the Grays and Lamont programs. She hopes to make the Lamont listening hours "like an FM station." The success of the common rooms and listening hours, however, depends upon student interest and participation; both secretaries would appreciate student comments or suggestions...