Word: drinked
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...circuit has also birthed other official rankings and ventures, like Major League Gaming (MLG), which last year raised $35 million in venture capital. "Two years ago, selling pro gaming to cell-phone providers and soft-drink companies was difficult," says Mike Sepso, CEO of MLG. "But 2006 proved it was real. Tens of thousands came to our live events, and hundreds of thousands watched them." While MLG's revenue is growing, profitability is, at least for now, elusive...
...cupboard and pour him a cold beer instead. Thanks to one Dutch inventor, parched pooches now have their very own brand of booze. Arjan Berendsen first got the idea for Kwispelbier (Waggy Tail Ale in Dutch) after an afternoon's hunting. "I felt bad that the dog could only drink water while my wife and I were enjoying our beer. After all, he'd done all the work...
...Berendsen, who owns a pet accessory shop in Zelhem, in the eastern part of the Netherlands, commissioned local brewery Schelde to produce the drink. "It's non-alcoholic, not too fizzy and has a delicious beef and malt flavor," Berendsen told TIME. "There are some owners who like [to drink] it as much as their dogs," he added...
...Education Canine's "headmaster" Franck Philip pronounced the drink a success. "I can definitely see this taking off," he said while taking a few sips, "but more so in America than in Europe. Americans like to spoil their pets with expensive accessories and dog hairdressers, but I like my dog to be a real...
Intelligence agencies aren't the only customers for such services. A growing number of firms now offer brain scans to companies and individuals, promising to measure such intangibles as the compatibility of prospective partners, the truthfulness of a spouse or even a subject's soft-drink preferences. "We try to identify these hot spots," Illes says, "and help researchers be aware of how their work may be used, even for nefarious purposes...