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Word: crisco (lookup in dictionary) (lookup stats)
Dates: during 1930-1939
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Procter & Gamble was to continue to rent the largest amount of air time. With 13 hr. 15 min. a week on National Broadcasting networks, P. & G. will spend some $3,000.000 this year on seven different programs to plug Oxydol, Ivory Soap, Camay, Chipso, Crisco. Because it now uses day time exclusively, Radio's No. i customer is not likely to be inconvenienced this autumn, as will many another advertiser, by the many and unavoidable interruptions caused by the political oratory of a Presidential campaign. As in the past, most of P. & G.'s programs will be serial...

Author: /time Magazine | Title: Business: Free Show | 8/31/1936 | See Source »

...stores, walk around the corner and sell them at a profit to Safeway. Merchandise began pouring into Safeway Stores a few minutes after the early editions carrying the announcement hit the street. For Puritan bacon sold by competitors at 18? per Ib. Safeway was offering 34? for 3-lb. Crisco tins, 54? against the cut-rater's 29?; for National Brand butter 29? against 13?. The rush lofted to a peak the first day, then dwindled rapidly until, within three days, the volume of incoming merchandise amounted to only a handful of items. Reason: cut-raters had been forced...

Author: /time Magazine | Title: Business & Finance: Safeway Strategy | 6/24/1935 | See Source »

Procter & Gamble announced last week that it had sold more Ivory soap, P. & G., Jap Rose, Camay, Chipso, Crisco and all other P. & G. products in the first three months of 1934 than in any other quarter in the 97 years of its history. In dollars its sales were only at the 1932 level but in tonnage the quarter set a record. Earnings were $4,031,000 against $2,451,000 in the same period of last year. To Chairman William Cooper Procter, who makes 40% of all U. S. soap, the future should have appeared fine and dirty...

Author: /time Magazine | Title: Business: Stampede to Soap | 5/7/1934 | See Source »

...Most famed throughout the U. S. is Procter & Gamble's Ivory Soap which is "99 44/100 pure" and "Floats." But P. & G. Naphtha is said to be the largest selling soap in the world. Famed also are P. & G.'s Camay (toilet soap) and Crisco (shortening...

Author: /time Magazine | Title: Business: Chapter in Soap | 6/16/1930 | See Source »

...process devised by John Woods Beckman, Oakland, Calif., industrial chemist, proves commercially practicable, people will have tiny "bugs" to thank for their soap, salad oil, synthetic hot dogs,* margarin, shortening and such commercial products as Mazola, Wesson Oil, Snowdrift, Crisco, Nuco Butter...

Author: /time Magazine | Title: Science: Oil by Bugs | 4/7/1930 | See Source »

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