Word: core
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...appears at a press conference as a ghost in early 1986. A character purporting to be God shows up to explain that all of human existence has occurred merely so that he can win a bet about human survival against a deity in another solar system. The core of the book is perhaps the biggest effrontery of all: in his guise as the reincarnated Twain, Carkeet offers letters, notebooks and short stories that allegedly come from the master of the tall tale. They project what his deflating wit would make of the modern world, not least the scholarly cottage industry...
...million in savings from its smart hedging positions since 2002. This year the airline will buy half its fuel at $30 per bbl. But like Southwest's, that spread will diminish by the end of the decade. By then, all airlines will have to face the reality that their core business--not their fancy financial instruments--can be the only guarantor of success. JetBlue, the profitable low-cost carrier, is less hedged than Southwest and Alaska, largely because the company is only five years old and fuel strategies evolve over time. Still, JetBlue's profits are proof that offering...
...those everyday low prices to China's growing middle class. It's a grueling, nonstop job. Hatfield has visited 70 Chinese cities in the past six months, convincing Communist Party secretaries and provincial governors alike that opening more Wal-Marts is a "win-win-win-win-type situation." The core of his message to Wal-Mart's associates (as all company employees are called) is simple: respect for the individual--customers in particular--"is what we're all about." Unlike in most Chinese companies, the system is transparent--guanxi, or personal connections, don't matter in the firm's Chinese...
...through bogus transactions, inflated the reserves it keeps to pay claims by hundreds of millions of dollars; that Greenberg repeatedly directed AIG traders late in the day to buy AIG shares to prop up its price; and that AIG booked underwriting losses as investment losses to project a healthier core business...
...Your behind-the-scenes look at the Xbox 360 was excellent, but the pictures of the four pasty-faced "hard-core" gamers with their eyes glazed over reminded me why my otherwise modern home will remain video-game-console-free. My children sometimes ask when we will get a game machine (the answer remains never), but most of the time they're very busy reading, playing with friends or creating their own imaginary adventures out in the backyard. Philip F. Newman Franklin, Tennessee...