Word: consumerized
(lookup in dictionary)
(lookup stats)
Dates: all
Sort By: most recent first
(reverse)
Also, it's easier to justify a $100 yoga mat than a lot of other expenses. "With hedonic consumption, at some point you're going to feel quite a bit of guilt," says C.W. Park, a marketing professor at USC's Marshall School of Business and editor of the Journal...
For Twitter to be a part of a company's efforts to communicate with customers, the customers must be willing to "follow" the company on Twitter. That allows the individual consumer to choose which firms he is willing to get messages directly from. It may not be surprising that "new...
So far, in 10 months of operation, Farmers Best has failed to turn a profit. Beyah attributes that partly to slowed consumer spending amid the recession, as well as a need to grow awareness about his venture. He is running ads on black radio stations, hoping to lure affluent blacks...
To keep growing, halal firms know they can't simply rely on religion. "Ideology does not fit within a consumer mindset," observes Amanullah of Zabihah.com. "At the end of the day, people will not buy halal simply because it's halal. They're going to buy quality food. Ideology doesn...
"The [Health Institute in the state of North Rhine Westphalia] examined Red Bull Cola in an elaborate chemical process and found traces of cocaine," Bernhard Kuehnle, head of the food safety department at Germany's federal ministry for consumer protection, told the German press on Sunday. According to this analysis...