Word: consumerized
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First big objective in Arnold's drive was the building trades, which he attacked on all fronts at once: contractors, suppliers, union leaders. In Pittsburgh, after he got an indictment of twelve contractors and a trade association, the low bid on a municipal hospital dropped from $152,000 to...
No. 1 tin consumer (80,000 tons a year) is the U. S.; No. 2 is Europe. Living in Spain since war began, Patino wanted to keep in with both sides. He tried to scare the Germans by dangling his tin elsewhere, but bit his nails for fear they would...
> Among consumer industries, Coca-Cola Co. increased earnings 8% to $15,030,170 for the half year. Proud also was Coca-Cola of another announcement last week: Jim Farley, who needs a good paying job, will leave the Post Office Department to become chairman of Coca-Cola Export Corp. Eastman...
The reason G. E. did so well in the '30s was a new market: the consumer market for electric refrigerators, irons, and other domestic appliances. Hand in hand with the sale of mass-production appliances went an increase in utility sales to residential customers-up 109% in kilowatts from...
Last week G. E. saw clover ahead. Not only was the consumer-appliance market holding up nicely, but the old utility market for capital goods was coming back with a kick. So, moreover, was another market with which G. E. had not done too much for years-marine turbines and...