Word: branded
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...filling extravagant custom orders - the Emir of Kuwait once commissioned 14 sets of hippopotamus-skin luggage. But over the past two decades, the business had declined and licensing deals had diminished the name. Enter Suppancig in 2003, a former Hugo Boss and Escada executive who immediately recognized the brand's rich heritage and set to work revitalizing Valextra as a kind of Italian Hermès. In addition to rehiring original craftsmen, Suppancig, 44, also reconstructed both the company's product and its image. In September he opened a 500-sq-m store and headquarters on Milan's Via Manzoni...
...work at the Cristina Show. Meet Cristina Saralegui (pronounced Sar-a-leh-gee), the vivacious host. For her millions of Spanish-speaking viewers, she might as well have a trademark sign after her name. Like Martha Stewart and Oprah, Cristina has created a hot brand: herself. And she may be in your home soon...
...show in 1989. Avila says he doesn't know the dollar worth of his wife or their business, Cristina Saralegui Enterprises, though he acknowledges it is in the millions of dollars. "This is a sort of a mom-and-pop business," he says. "We know Hispanics are very brand loyal...
...personal, involved, independently-minded assertion, your only job is to keep me awake. When I sleep I give C’s. How? By FACTS. Any kind, but do get them in. They are what we look for—a name, a place, an allusion, an object, a brand of deodorant, the titles of six poems in a row, even an occasional date. This, son, makes for interesting (if effortless) reading, and this is what gets A’s. Underline them, capitalize them, insert them in the top, “Illustrate...
Meghan A. Day ‘05 had applied a generous dollop of cream cheese to a plain East End bagel yesterday morning, when she weighed in on the quality of the new brand...