Word: boosted
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...News story gave the flying-saucers-are-real thesis a big boost. It was put out over the air last week by ABC's Henry J. Taylor and ("for what it's worth") by Mutual's Fulton Lewis Jr.; it was the subject of a documentary, neither pro nor con, by CBS's Edward R. Murrow. Columnist Robert Ruark declared that "I believe . . ." Henry Holt announced a "serious" book on flying saucers by Variety's Columnist Frank Scully. The Herald Trib, pooh-poohing the U.S. News article, concluded: "And yet-And yet there is something...
...well aware, he said, of the danger of breaking the nation's economic back by spending too much for defense, thus "playing exactly into the hands of the enemy." But he did think the nation could boost its military budget $500 million in the interests of keeping the cutting edge fairly sharp...
Flirting With a Bogy. Some of the best Soviet advertising appears in the LIFE-like magazine Ogonek, which uses U.S.-style layouts. Many Ogonek ads are similar to U.S. wartime institutional advertising, i.e., they boost goods not pres ently available. Other Ogonek displays feature the Mikoyan Meat Trust and that old Russian delicacy, caviar (see cut). Price: only 40 rubles...
Gussie Busch, who still refers to good beer as "the workingman's champagne," attributes much of Budweiser's success to its lengthy and more costly brewing process, in which it is fermented twice. Although the company has spent $64 million since Repeal to expand plants and boost production, Gussie Busch says it is still a race between the architect and the brew-master-and the brewmaster is in the lead...
Radcliffe will boost the annual student medical fee from $10 to $15 next year. President Jordan announced yesterday. The additional health center charge of ten dollars a year will, however, remarks the same...