Word: billboards
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...music business at the time took it as a threat to their livelihoods. If you had a phonograph player in your house, why would you ever go outside of your house to listen to live music again? In the 1980s the music industry took out full-page ads in Billboard and other magazines saying, "Home taping is killing music." They thought that because people had cassette tapes, they would just tape their friends' music and never buy albums again...
...from taste, indulgence, convenience and price point across the body of work that will be presented over the next couple of years." Yet the company has so far resisted franchisees that have been too explicit about price. Last year in Seattle, a group of McDonald's franchisees ran a billboard that read, "Four Bucks Is Dumb," a clear shot at Starbucks prices. After a talk with corporate headquarters, the billboard was taken down. (See which businesses are bucking the recession...
...early 1990s, and were raised during the disastrous Chechen war. Near the decrepit train station of Vladimir, a military town near Moscow, an army-recruiting center promises a life of adventure for those who sign up. THE ARMY OF RUSSIA - AN ARMY OF PROFESSIONALS, says a billboard, showing a young man in a leather military helmet peering out of a tank scope. Not yet, it isn't. But money always helps...
Kennedy quit his job and headed to the Bay Area. Using his friendly shark as a mobile billboard, he earned a number of commissioned projects, creating everything from the "Topsy-Turvy" school bus for Ben Cohen of Ben & Jerry's ice cream (made to protest military spending) to a giant whale for Nevada's 2001 Burning Man festival. All the while, he continued to drive his trusty Ripper up and down the roads of Northern California with sharklike restlessness...
...exhibiting the kind of growth that TV did in the 1960s and the Internet did from 1997 to 2006. People are spending their time on YouTube and Twitter now. Neither has any reason to recommend it as a way to reach people to sell products or services. The roadside billboard is about to make a comeback...