Word: adding
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Dates: during 2000-2009
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...legislative trend is at odds with a new--and unprecedented--marketing push by the makers of ADHD drugs. Until now, drugmakers have heeded a 30-year-old international treaty meant to discourage consumer advertising of psychotropic substances. No more. In one ad, drugmaker Celltech shows a smiling boy and his mom with the message: "One dose covers his ADHD for the whole school day," plus the drug's name, Metadate CD. The ad is running in a dozen magazines, including Ladies' Home Journal, which has two more ADHD drug ads in the same issue--from Shire Pharmaceuticals (maker of Adderall...
...Perhaps. If you descend from the writing of history to the practice of journalism, you encounter a slightly different problem involving the portrayal of personalities. It concerns a technique of braying, ad hominem caricature that has become a substitute for thought and analysis in the work of a number of commentators and performers - Maureen Dowd and Rush Limbaugh, for example...
...killed the surplus? Don't look at us, said the Democrats, who were quick to blame Bush and cue up a few Truman visuals of their own. They rushed out a TV ad that aired in Washington, D.C., Missouri and Texas and featured Harry S at the desk with his famed THE BUCK STOPS HERE sign on it. "George W. Bush is in Harry Truman's hometown explaining his budget, and he's got a lot of explaining to do," the ad retorted. "Because the Bush budget violates one of Harry Truman's basic principles--protecting our seniors...
...hooked such big-name sponsors as Chevrolet, Kellogg's and Pepsi. "We turn down more sponsorships than we have," Irwin says. And the competition has become a staple on ESPN and ESPN2. Initially, Irwin had to produce the program and buy the ad space himself just to guarantee the airtime...
...half months after her first surrogate pregnancy began, as twin babies kick inside her, Beasley could not be much farther from a happy ending. She's mired in a bitter legal battle with Charles Wheeler and Martha Berman, the San Francisco attorneys who found her classified ad on the Internet and flew her over last March for a trip to a fertility clinic. Pregnant with one more baby than Wheeler and Berman wanted, Beasley says she has received only $1,000 of the $20,000 they originally agreed to pay her. The fate of the twins she's carrying...