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...world with news of their merger, it was tempting to view Eisner's triumph as the kind of danouement usually reserved for the last 10 minutes of a Disney movie. Wall Street whooped at the deal, which united Disney's theme parks and movie and television studios with ABC's gold-plated network and cable channels, like ESPN. The new power couple becomes the latest media company to embrace all the paraphernalia of the information age: movies, television, cable channels and, thanks to Disney's alliance with regional phone companies, telephones. Through a classic form of vertical integration, Disney...
...distribution." From Eisner's enemies came praise through clenched teeth; it would be hard to avoid doing business with the man now that he presided over so vast an empire. "If you had asked me Sunday night as I went to bed, 'Is Eisner paying $19 billion for ABC?'" Katzenberg said, "I would have said to you, 'Get your head examined.' That's how much I know...
...many moons ago, Tom Arnold's Hollywood career was so deep in the toilet you could hear the water running in his hometown of Ottumwa, Iowa. It was bad enough that Roseanne, his soon-to-be ex, had fired him as executive producer of her eponymous ABC-TV hit series. Then, after she and he had grabbed five years of scandal-sheet headlines as a white-trash version of Taylor and Burton, Roseanne had filed for divorce, badmouthing Arnold as a no-talent wife beater, a charge he denied. And thanks to the successive failure of two dud TV sitcoms...
...years pundits had been proclaiming the demise of the Big Three, and they will no doubt do so again. While it is true that cable has eroded broadcast viewership--ABC, NBC and CBS together command a market share of only 57% as compared with 61% just last year and 91% in the late 1970s--the networks still reach 98% of American homes. Even in the face of declining audiences, the broadcast networks are looking at their best year ever in terms of advertising, with an expected $5 billion in revenues for the 1995-96 season. For a movie studio looking...
...contrarians caution that the major players may have the wrong idea--that someone like Malone, by striking deals with everyone, is positioning himself better than is Michael Eisner, who for better or worse will now be tethered to ABC's network. "The risk is that some dumb deals will happen just because people are feeling they'd better buy something," says Tom Adams, a media analyst based in Carmel Valley, California. "It's almost a panic out there," agrees Derek Baine, an analyst with Paul Kagan Associates. "There's going to be a lot of dealing this year.'' But will...