Word: soybeans
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Dates: during 1970-1979
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Growing consumer consciousness about health has helped the market. Flower oil costs 10% to 15% more than oil made from corn or soybeans, but its cholesterol content is lower; it has 70% polyunsaturated fats, vs. about 55% for corn oil. Hunt-Wesson in September began national distribution of a flower oil named Sunlite. Procter & Gamble is selling a blend of flower and soybean oil called Puritan, and Lever Brothers is marketing Promise, a part-flower margarine...
...recent decision to subsidize the import of such middle-distillate petroleum products as diesel fuel and heating oil,* which the Europeans see as a hasty overreaction that sets a dangerous precedent. Said one U.S. official: "I haven't seen the Europeans so mad since we cut off their soybean supplies...
...blend of soybean and milk protein ingeniously ground up with a restaurant macaroni machine, the lobsters eagerly snapped up dinner with their claws -"sometimes just like hungry dogs," says Conklin. But the artificial diet, alas, produced almost snow-white lobsters (unlike the motley-colored beasts in nature). For anyone who thinks this might be objectionable, Conklin's advice: add a dash of paprika or some other natural coloring to the feed. That should turn them into redbacks even before they are cooked...
...familiar with the circumstances that produce "world food crisis" headlines in the early 1970's: several major crop failures, problems in the Green Revolution, program cutbacks in grain production in the U.S., Canada, and Australia. The U.S. dollar was devalued, causing increased demand for exports of feed grains and soybean meal. OPEC was formed, oil prices tripled, and fertilizer prices went up. The American consumer felt the pinch. Food costs more...
Latest on the hit parade of new food items is "tofu." You have undoubtedly seen it and wondered what it was on the salad bar. Tofu bears a striking resemblance to white bouillon cubes; in actuality, said Raven, it is ancient Oriental dish, high in protein, made from soybean curd...