Word: relaunching
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Before The Wall Street Journal's relaunch last week - the new version is dramatically narrower and creates several new departments - the paper's publisher, L. Gordon Crovitz, cleverly deflected any anticipated criticism, telling Editor & Publisher that he's "girded for the letters of complaints written with quills on parchment." In other words, if you don't like it, you just...
...table here - an ex-Wall Street Journal reporter, I am plucking my quill, or dipping it, or whatever we did to adorn parchment back in the day. And declaring: the new Journal actually was pretty good in its debut last week. (More than anything, though, I'm glad the relaunch is over and done with. As much as I admire Gordon, I feel as if I've seen his bespectacled dot-drawn likeness an awful lot in recent weeks in the publisher's columns, telling me, the reader, how much I'm going to like the new Journal...
...star has done what any self-respecting, really, really, really rich and famous guy would do - he got his own movie studio, and one with a storied Hollywood pedigree at that. Metro-Goldwyn-Mayer Inc. (MGM) has announced a deal with Cruise and his production partner, Paula Wagner, to relaunch the United Artists studio (UA), the company founded by Charlie Chaplin, Mary Pickford, Douglas Fairbanks and D.W. Griffith in 1919 and responsible for such iconic film franchises as James Bond and Rocky...
Some of the vendors selling these treats and treasures from yesteryear are grownups who cherish the same memories as their customers. Take the man behind the relaunch of Fizzies, the effervescent drink tablet licked, dissolved and chugged by a whole generation of children. Fred Wehling, 51, president of Amerilab Technologies, was one of those kids. He remembers it all: the 29¢ his grandma gave him every week, the walk to the grocery store, meditating over which flavor to pick, hearing the tablet hit the water and fizz. The product, sweetened with cyclamate, died when the chemical was banned...
...Bergdorf Goodman. But by 1989 the brand had lost some of its stature and was purchased by Alfred Chan, a Canadian entrepreneur who was born near Xiamen and raised in Hong Kong. Chan married Fiona and made the unlikely decision to move the company's operations to Xiamen and relaunch the brand to cater exclusively to the then tiny population of mainland Chinese women with the means to afford luxury clothing...