Word: ketchum
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Public sympathy against Chavez and the UFW in Delano is so strong that Mayor Frank Herrara and Assemblyman Bill Ketchum have been elected decisively in recent years while they have openly and bitterly opposed...
...Miller 4-The Best of Life, edited by David E. Scherman (5) 5-The Imperial Presidency, Schesinger 6-How to Be Your Own Best Friend, Newman & Berkowitz (3) 7-In One Era and Out the Other, Levenson 8-Pentimento, Hellman (10) 9-Will Rogers, The Man and His Times, Ketchum 10-Portrait of a Marriage, Nicolson...
Kingman Brewster Jr., president of Yale University, Walter A. Rosenblith, provost of MIT, and Robert Ketchum, dean of the Graduate School of Arts and Sciences of Northeastern University are among the petition's signatories...
...advertising's hardiest conceits is that its TV commercials are better than the programs they punctuate. Trouble is, so many commercials are punctuating home-screen viewing these days that the messages blur into one another and are often lost. Now a Pittsburgh-based ad agency, Ketchum, MacLeod & Grove, thinks that it has found a way around the get-lost problem. To grab more attention for a bank in the Houston area, the agency is running the first commercials for commercials...
...agency produced two 30-sec. commercials for its commercials. Tony Wake, the Ketchum vice president who dreamed up the idea, had little trouble selling it to the bank's officials, despite the cost of the extra promotions. In advertising, where few hesitate to imitate, the idea could well lead to a plethora of plugs plugging plugs...