Word: gimmicks
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...Ameritrade's daily average revenue [producing] trades rose 17% while Schwab's fell 2%, said Michael Hecht, an analyst at JMP Securities, in a recent note. "We were the one shop that had simple, straightforward, transparent pricing - one price point for all clients and there's no gimmick to it," says Tomczyk. "Clients don't like it when think they have one price and wind up getting nickeled and dimed to death. We set a price point and that's what the price...
...gimmick is that Beth, having seen Nick with another woman at the wedding reception, gets squiffed and wanders outside to a Fontana de Amore, where local legend instructs visitors to wish for love by throwing a coin in the water. Graybeards will recall Rome's Fountain of Trevi as the romantic trigger for the plot of the 1954 Three Coins in the Fountain; Hilary Duff honored the tradition in The Lizzie McGuire Movie back in 2003. When in Rome invents a corollary legend: that if you remove a coin from the fountain, the person who put it there will instantly...
...Senator Ted Kennedy, a chance to improve the current options available to the elderly and disabled who need care (Medicare does not cover long-term nursing-home stays, and Medicare funding for home health care would be cut under health reform); to critics, it's a fiscally unsound budget gimmick, "a classic definition of a Ponzi scheme," as Republican Senator John Thune of South Dakota described it late last week. (See 10 players in health care reform...
...with a politically engaged writer who would doubtless oppose his leadership were he alive today. "I don't think Albert Camus has any need of Sarkozy, I think Sarkozy has greater need of some intellectual sparkle," Camus biographer Olivier Todd told France Inter radio on Saturday. "This is a gimmick - it's part of his technique of hijacking the intellectual milieu. It flies absolutely in the face of everything that Camus stood...
This is where the duo says their slogan—“Real Leadership, New Solutions”—ceases being a gimmick and takes on practicality. Bowman and Hysen’s “New Solutions” comprise a range of ideas that will improve the lives of students without breaking the bank, they...